Ensuring optimal usage of CRM applications at the property level...
CRM in Travel USA 2008 Special What is key in ensuring that CRM technology results in understanding consumer better?
Importance of rewarding and retaining best customers for online travel agents...
CRM in Travel USA 2008 Special Different customer groups warrant a different level of investment via marketing communication programmes, via offers and incentives.
easyJet to buy back its shares...
easyJet is reportedly planning its first share buyback with a proposal to purchase and cancel up to 10% of outstanding stock.
Wotif.com launches brand campaign...
Wotif.com has launched its first major marketing campaign, encouraging Australians to getaway more often with the message 'Why not when you can Wotif'.
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