“The average number of terms in a travel-related search phrase has increased from 2.5 to 4+”...
Exclusive: Kayak on advanced search engine marketing tactics. Attribution modeling is very important in understanding how customers consume media and how this consumption affects bookings on a site. Based on these attribution models, travel companies decide upon the best search,...
Expedia signs its first global airline agreement in Australia...
Expedia, Inc. has signed a deal with Virgin Blue and its new international airline, V-Australia. The deal marks Expedia’s first global airline agreement in Australia, and the first global distribution agreement for either airline with an online travel company. Under...
Travelzoo’s subscriber base crosses 2.5 million mark in Europe...
Internet media company Travelzoo’s has surpassed 2.5 million subscribers mark for its European publications in France, Germany, Spain and the UK. Over 270,000 Europeans have signed up to receive the Travelzoo Top 20 newsletter since the start of the year....
VibeAgent changes its name to hotelicopter...
A company, after being in news for its “flying-hotel joke”, has launched a new brand for its hotel search engine, hotelicopter. hotelicopter, which was previously known as VibeAgent, searches 30 travel sites in real-time, aggregating hotel room rates, availability, photos...
Holidaybreak names new chairman...
Holidaybreak has appointed John Coleman to its board. Coleman would succeed Chairman Bob Ayling when he retires on May 1. Coleman is currently the non-executive chairman of Aga Rangemaster Group and a board member of Travis Perkins, the company said...
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