Assessing the impact of booking fee promotions...
Online travel company Expedia Inc. says considering the challenges in the global economy and travel it managed a solid first quarter on a strength of improved transaction growth, along with effective expense management. “Our transaction growth accelerated to seven percent...
Travel industry experiences decline in paid search: Hitwise...
The percentage of travel websites’ search traffic that comes via paid clicks has declined over the last 12 months in the UK. From 25.4 percent in March 2008, it has declined to 21.7 percent in March this year. In particular,...
“Paid search can also be a branding vehicle”...
Marketers looking to boost consumer awareness for products and services, as well as create a negative impact on the competition’s brands, might want to consider a paid search campaign, according to a study released by Google and OTX. “Paid search...
BookIt offers free mobile devices for bookings...
BookIt.com has launched a promotion as part of its efforts to promote travel, especially in the current economic climate. According to the company, it is giving away a free BlackBerry or other smartphone or music phone - valued at up...
No comments:
Post a Comment