Setting priorities for data and web analytics tools...
IN-DEPTH: Barbara Pezzi on tracking website visitors and behaviour analytics There are quite a few metrics which hotel marketers can bank upon for assessing the performance of their websites. These can be website traffic growth, visitor-to-look and look-to-book ratio, revenue-per-visitor...
Sabre launches TripCase for Blackberry devices, ties up with DFW...
Sabre has launched the BlackBerry version of its free smart mobile application, TripCase. A Windows Mobile version of the application will be available sometime this fall. TripCase allows its users to organise information about their upcoming trips. The smart phone...
Hilton names Kenneth Svendsen global head of sales and reservations...
Hilton Hotels Corporation has appointed Kenneth Svendsen as senior vice president and global head of sales and reservations. Svendsen will be responsible for group, corporate and leisure sales, third party distribution, voice reservations and customer care globally. He most recently...
Indian tour operator comes up with “divorce tourism” packages...
Mumbai-based KV Tours and Travels has launched “divorce tourism” packages to “bring together couples who are heading towards divorce to stop them”. “The divorce rate in India is 1.1%. It is much lower as compared to the US or Sweden...
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