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Tourism Marketing news from TouristIntel.com

05/03/2010

News Update - March 5, 2010

Source: m-travel.com...

Essence to handle Expedia’s digital creative and media accounts...
Expedia has reportedly chosen Essence to handle its pan-European digital creative and media planning and buying account, as part of a consolidation of its agency arrangements across 12 European markets. According to a report filed by campaignlive.co.uk, Essence will handle...

Virgin America eliminates Flash from its new website...
Virgin America is ready with its new website, replacing the use of Adobe’s technology with similar HTML-based capabilities. The airline plans a big push into mobile this year and wants to be sure iPhone users can access the Virgin America...

Continental to charge for extra legroom...
Continental Airlines will offer customers the option of purchasing, at check in, premium seat assignments for unreserved economy-class seats that feature extra legroom. The programme will commence from March 17. Pricing for the premium seats will vary depending on a...

IDeaS appoints Fabian Specht as MD for EAME...
IDeaS Revenue Optimization has appointed Fabian Specht as regional managing director, EAME. Specht will replace Uli Pillau, who has been with the company for over 11 years and is stepping down in July to pursue other interests in the hospitality...

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by Øyvind Grønflaten (PhD) at 14:55

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