15/03/2011

News Update - March 15, 2011

Source: m-travel.com...

Kayak launches direct hotel booking option, ties up with Travelocity...
Travel search engine Kayak is now offering an option to complete hotel bookings directly through the company’s website. The feature has been released in a limited beta and will be fully released on the company's sites and iPhone application in...

Expedia enhances its Tripcompanion Facebook App...
Online travel booking site Expedia.co.uk has upgraded its Expedia Tripcompanion Facebook App. The company says its Expedia’s first European Facebook application service builds on existing features, offering increased customisation and targeting, combined with a greater focus on the ‘during trip’...

`Hooking’ up with people as per your travel itinerary...
The travel industry is increasingly witnessing the launch of sites and applications, which are meant for helping travellers to make new friends who are either travelling on the same flight or going to the same holiday destination. Over the last...

6 SEM Strategies Guaranteed to Go Wrong...
Tempting the Google gods is rarely a sustainable search marketing plan. National retailer JCPenney is now paying the price after a string of questionable search engine optimisation tactics recently came to light, courtesy of a sweeping story in The New...

Eight airlines sign agreement on website pricing in Australia...
Eight major airlines, including Jetstar Airways, Air Asia X, Malaysia Airlines and American Airlines, serving Australian consumers have improved the way they advertise airfares in response to concerns raised by the Australian Competition and Consumer Commission (ACCC). The other airlines...

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