Relying on Facebook for traffic as a flight comparison site...
IN-DEPTH: Flight comparison site Skyscanner hopes to see between 5-10 percent of its traffic coming from Facebook By Ritesh Gupta Skyscanner recently launched ‘Skyscanner for Facebook’, a new tool being described as the “first free-text flight search tool for Facebook”....
Groupon launches travel vertical with Expedia...
Online travel company Expedia and local e-commerce specialist Groupon have started their joint offering, as they announced the first live deals on Groupon Getaways with Expedia. The site will offer a mix of opportunities, from 4- and 5-star properties and...
Will Expedia and Groupon turn your hotel into a commodity?...
When travellers sign up for the new Groupon Getaways with Expedia they are told this is the best thing to happen to travel since the inflatable neck pillow. That may be true for the traveller, but what does it mean...
Virgin Atlantic nudges ahead of BA in online travel user experience: study...
Virgin Atlantic is faring better online, making significant improvements to its website and mobile app to replace British Airways at the top of the travel website usability stakes, according to a new study released by user experience consultancy Webcredible. The...
Four tips to make a gamification strategy work...
Games are an integral part of our day to day lives, on our phones, our computers… everyone has access and everyone plays games. This has led a new marketing strategy to emerge, gamification, according to Webcredible. It’s unsurprising really as...
Vibe Hotels launches 'Fill a Room' Facebook promotion...
Australian company Vibe Hotels has come up with a social media contest giving Facebook fans the chance to win their “ultimate party”. The competition is focused on making the prize and entry process a social experience like Facebook to enhance...
Transport for London deploying new contactless card readers: report...
Transport for London (TfL) has shared that it will support NFC payments on mobile phones in 2012. According to a report filed by nearfieldcommunicationsworld.com, TfL “has agreed to relax its transaction speed requirements to allow payments on London’s bus and...
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