26/06/2008

News Update - June 26, 2008

Source: m-travel.com...

Chinese online booking explosion hits RMB 18 billion...
Technological advancement and changes in consumer behavior have meant that the Chinese travel industry has taken huge economic strides recently. OTA’s, hotels and airlines have all benefited from an increase in online bookings from RMB 442 million in 2002, to...

"Travel 3.0 intelligent agents" offer an answer for too much content on the web...
Online Marketing in Travel Special The travel industry is witnessing the emergence of "Travel 3.0 intelligent agents".

Varied interpretation of "Web 2.0" results in fragmentation of functional applications...
Online Marketing in Travel Special Travel companies have been focusing on creating rich online experiences and they continue to use "new" technologies to enhance users interaction with their websites.

Understanding the "marketing value spectrum" from an OTA's perspective...
Online Marketing in Travel Special Being mindful of the total cost of your investments and prioritising according to your "value spectrum" are the areas, which the online travel marketers need to focus on to achieve the desired results.

Opodo retains Auto Europe as its global car hire partner...
Pan-European online travel bookings portal Opodo has retained Auto Europe as its preferred global car hire partner.

Utell partners Mobile Travel Technologies for mobile hotel booking service...
Utell has launched a mobile reservation tool to provide hoteliers with a means to reach potential customers on the move.

New technology platform offers channel management capabilities straight from the PMS...
Hotel Concepts and Brilliant Hotel Software have launched RezExchange, a distribution platform for hotel rates, availability, content and reservations.

Brought to you by tourist intel.com.

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