26/02/2009

News Update - February 26, 2009

Source: m-travel.com...

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The travel industry likes a clear ROI and this is why taking payments online more effectively (and potentially more cheaply) is so vital for the continued growth of online travel sales.With the credit crunch biting, airlines, hotels and intermediaries are...

Yahoo! introduces three ad products...
Yahoo! Inc. has launched three targeting products for brand and performance marketers. The new products “significantly improve the ability for search and display advertisers to reach their target audience, providing increased efficiency and accountability,” said Michael Walrath, senior vice president,...

Only a few places left for Russia’s only online travel conference. ...
More then 100 companies including Expedia, TUI, Thomas Cook, Air France, have already signed up.More then 100 Russian and International travel executives have confirmed their participation in Russia Travel Distribution and e-Marketing Summit. In the list of attendees you will...

Ryanair focuses on online ad sales...
Ryanair is reportedly planning to keep fares down by boosting its online ad sales on its website.Ryanair has launched a revamped www.ryanair.com and outsourced ad sales to agency Ad2one to generate advertising income from the five billion page impressions that...

Ramada Jarvis goes for personalised pricing intelligence across 38 hotels...
Ramada Jarvis Hotels has signed a global agreement with TravelCLICK to implement RateVIEW Enterprise in 38 of its hotels throughout the UK.The deal has been signed for RateVIEW Enterprise, a rate intelligence and management solution designed specifically to meet the...

Peter Gammon, CFO at Abacus shares his thought on Forecasting in Asia’s current climate...
In this podcast, hear Peter comment on the following: In your opinion, does forecasting hold more or less relevance during times of economic uncertainty? Why/why not? What impact do you see things like the strengthening of the US$ versus the...

BA seeks global marketing chief: report...
British Airways is on look-out for a global marketing director.The creation of the position, according to brandrepublic.com, is an indication that the carrier is to put marketing at the heart of its strategy in the recession. The candidate will report...

TravelTainment expands its product offering...
TravelTainment has now available four versions of its Internet Booking Engine (TT-IBE).The versions available to the UK agents and operators include TT-IBEsmart, TT-IBEbasic, TT-IBEpremium and TT-IBEmaster. “Now there is a version of the IBE to suit everyone and prices start...

US Airways not to charge for water and soda...
US Airways Group has decided to stop charging for nonalcoholic drinks in its coach cabin.Charging for beverages began in August and lasted about six months. Last year, the carrier adopted an a la carte model, charging customers for checked baggage,...

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