Assessing the utility of location-based social networking services in the travel industry...
IN-DEPTH: Interview with Andy Ellwood, director of Business Development, Gowalla Applications in the social networking arena that specifically let users share their location continue to gain traction. Such applications offer businesses an option to use location-relevant advertising, which uses location...
American Airlines signs distribution agreement with Priceline.com...
American Airlines has entered into an agreement with priceline.com to utilise American’s direct connect technology to access fares as well as customised travel products and services. Priceline.com expects to begin issuing American Airlines tickets through the link in the near...
Mobile to match websites as primary channel for third-party sales: study...
Amadeus has launched its new study, Cross-Sell Your Way to Profit, which charts the untapped revenue potential of third-party ancillary services to the travel industry. The study, conducted by Forrester Consulting, identifies the growth of new ‘extreme’ services such as...
7 smart steps for successfully selling third-party ancillary services ...
A new study, initiated by Amadeus, has highlighted that travel suppliers should think about what it means to become a true retailer offering a comprehensive selection of relevant third-party ancillary services. In its study, Cross-Sell Your Way to Profit, which...
Online Guest Reviews Hit Revenue Opportunities...
“Online social media reviews have become an incredibly influential channel for revenue generation. We have put greater importance on managing guest feedback and become very successful at doing so. The higher our ranking, the greater the revenue and bookings, therefore...
Have You Scheduled Your Digital Wellness Checkup?...
Have you considered a digital wellness check-up for your hotels? Now is the perfect time for a digital wellness checkup to inject new life into your properties and understand how they are projected online. Travel has always been the most...
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