Free educational seminars now available at the world’s largest meeting of online travel industry executives...
As the online travel industry continues to throw one curve ball after the next, travel executives need to ensure they are fully armed with the latest advice, partners and solutions to succeed. With this in mind, EyeforTravel has just launched...
How are progressive small luxury hotels starting to take their marketing to a higher level?...
IN-DEPTH: Madigan Pratt, MD, Madigan Pratt & Associates says hotels must find a balance between friendly, informative messages and sales messages By Ritesh Gupta Resource allocation is a major issue for small and mid-sized hotels owing to a vast array...
Listings on third-party sites increase bookings on a hotel's own website: study ...
A report released by Cornell University has highlighted that “for each reservation at the OTA, 3 to 9 reservations at the brand’s website are directly influenced by listing at the OTA”. “One lesson here for hotel firms is that the...
JW Marriott Indianapolis unveils its “33 Stories” Facebook Contest...
JW Marriott Indianapolis has launched its “33 Stories” Facebook contest. The hotel wanted to celebrate the opening of the new JW Marriott Indianapolis and its status as the tallest hotel in Indiana and the largest JW Marriott hotel in the...
Facebook’s changed news feed settings adversely impacts TravelRepublic.co.uk...
Online travel agency TravelRepublic.co.uk has shared that the level of interaction with its 50,000 Facebook fans has fallen dramatically over the past couple of months. The impact has been felt after Facebook chose to change its news feed settings in...
UK Internet advertising breaks the £4 billion milestone...
UK online advertising has bucked the recession with strong growth of 12.8 percent on a like-for-like basis in 2010 to reach a new milestone of £4,097 million, according to the bi-annual advertising spend study from the Internet Advertising Bureau (IAB)...
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