Assessing how hotels need to look at their existing pricing and segmentation practices...
IN-DEPTH: There is a need to make efforts to get rid of “static” rates for all segments and move to dynamic pricing across the board, says Maunik Thacker, Vice President - Revenue Optimization, Marina Bay Sands By Ritesh Gupta Hotel...
Balancing key new marketing trends with limited time and resources...
IN-DEPTH: Mobile, social media, rich media, digital advertising, personalisation… marketers are continuously trying to get their arms around these areas By Ritesh Gupta Travel marketers are looking at enhancing their digital marketing strategies in order to raise the bar on...
Priceline’s iPad app features real-time hotel mapping and in-app booking option...
Online travel company priceline.com has launched its first iPad app for travellers “who place high value on location when they book their hotel rooms”. The company stated that Priceline.com and its sister hotel reservation service, Booking.com, are the only two...
Jetsetter targets the vacation rental industry...
Private sales website Jetsetter has forayed into the vacation rental industry with the launch of Jetsetter Homes. The company says its new offering features a collection of more than 200 curated, verified homes around the world, available at Jetsetter exclusive...
Travellers switching airlines for Wi-Fi access: study...
A survey in the US has indicated that more and more travellers are booking air travel based on Wi-Fi availability. According to a recent study, one in five Gogo users say they've switched from their preferred airline to be on...
ASTA agencies optimistic for stronger profits in 2011, 2012...
A new survey by the American Society of Travel Agents (ASTA) has indicated that its members expect to see a stronger profit in 2011 and 2012--on par with 2008 profit levels. The survey, which was conducted this summer, asked travel...
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