Travel Industry innovators are focussing on the core travel product...
After years of unbundling and dynamic packaging, the latest research now shows the travel industry innovators are again focussing on the expansion of core products as opposed to ancillary products. In a recent survey of top travel industry product developers,...
Understanding the significance of simplicity while developing a mobile app...
IN-DEPTH: Building on mobile is a far greater challenge than that of any other channel or platform because one only has the smallest amount of time to surprise and delight customers as soon as they glance at their phones, says...
HipWay secures $2.75 million in angel funding...
Russian online travel company HipWay has announced the completion of its Angel Round -- adding an additional $2 million to the company’s previous $750k financial backing and bringing its projected revenues for 2012 into the $30-$35 million range. HipWay says...
Airline ancillary revenue soars to $32.5 billion this year...
Airline ancillary revenue has soared to $32.5 billion worldwide in 2011. The Amadeus worldwide estimate of ancillary revenue has revealed a $9.9 billion increase of 43.8 percent. Amadeus highlighted that The International Air Transport Association slashed its 2011 industry profit...
Cheapflights prepares chart on social and mobile airline services...
Cheapflights.com has compiled its list of Social And Mobile Airline Services -- a table charting the e-services offered by 24 popular domestic and foreign airlines including their mobile sites, mobile apps, loyalty programmes and special discounts with links to their...
Travelport, TravelSky sign joint product development agreement...
Travelport and TravelSky Technology have signed what is being described as an “unprecedented joint product development agreement focused on advanced Passenger Service Systems technology for airlines worldwide”. TravelSky stated that it has never before signed a development agreement of this...
Hilton comes up with social media treasure hunt promotion...
Hilton Worldwide’s loyalty programme Hilton HHonors has launched “the world’s largest social media treasure hunt”, giving away 500 free hotel nights over the course of five consecutive days this week. Clues for the treasure hunt activities and locations are being...
Thomson plans early £5m ad campaign...
Thomson Holidays is launching a £5 million advertising campaign. The move is an aberration from its traditional strategy of a post-Christmas ad campaign. The company’s biggest-ever branding campaign goes live on October 22, with its first 90 second advertisement during...
Twitter Follower numbers are of little value if you can’t influence or engage with them...
Businesses, marketing professionals, and even individuals with personal Twitter accounts often obsess over getting more Twitter followers. They might believe that the number of followers a Twitter account has determines its ultimate value, but that’s only one part of the...
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