News Update - November 9, 2011

Source: m-travel.com...

TripAdvisor focuses on delivering quality customer care for accommodation owners...
TripAdvisor has decided to expand its customer care division with the appointment of Sue Worth in the newly created position of Customer Care Manager, EMEA. Sue’s role includes leading a new European customer care unit dedicated to supporting the hospitality...

Facebook contest encourages travellers to explore their European heritage...
Visiteurope.com has launched its new social media campaign and contest entitled, Follow Your Roots: Visit Europe. Hosted on visiteurope.com’s official Facebook page, the contest invites fans to explore their European roots by sharing a family photo and description of the...

Acknowledging the rising influence of smartphones as a travel marketer ...
44 percent of US travellers plan on using their mobile phone or smartphone more as a travel resource during trips in 2012, according to TripAdvisor’s annual travel trends survey of more than 2,700 US travellers. Some of the findings from...

Yahoo!, Microsoft and AOL join hands for display advertising...
Yahoo!, Microsoft and AOL have announced agreements in order to improve the process of buying and selling premium online display inventory. The agreements will allow ad networks operated by Yahoo!, Microsoft, and AOL to offer each other’s premium non-reserved online...

CheapOair’s new TVC emphasises on hassle free travel planning...
Online travel agency CheapOair has unveiled a new television advertising campaign. The campaign showcases how CheapOair takes the hassle out of travel planning, highlighting how the site is easy to navigate, provides fast search results and offers the guaranteed lowest...

AFI to offer a snapshot of future airfares worldwide...
Airfare shopping solution provider Vayant Travel Technologies has announced the release of Airfare Intelligence (AFI). AFI is a snapshot of future airfares worldwide, according to the company. Boyan Manev, director of product marketing, Vayant said AFI takes the customer specific...

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